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Sanlam was established as a life insurance company in South Africa but has since transformed into a diversified financial services group operating across Africa, India and selected other emerging and developed markets, with listings on the Johannesburg, A2X and Namibian stock exchanges.

The Group has been operating for more than 100 years, most of which as a mutual insurer. Sanlam demutualised and listed on the Johannesburg and Namibian stock exchanges in 1998.

Understanding our strategy

Our purpose is to empower generations to be financially confident, secure and prosperous. Our vision is to distinguish ourselves as the most admired financial services group in Africa. Our purpose and vision are enabled through our strategy, which guides our long-term thinking.

To read more about our strategy, vision and values, visit our Investor Relations site.

Sanlam Board and Executive Committee

The Sanlam Board takes its leadership role and contribution to a stable financial system seriously and is committed to empowering generations to be financially confident, secure and prosperous. In 2020, Sanlam’s Executive Committee was expanded to facilitate enhanced focus on specific important client segments and strong collaboration between different parts of the business.

Our operating model and partnership approach

Our areas of expertise include insurance (life and general), financial planning, retirement and employee benefits, investments and wealth management. We conduct operations through business clusters that deliver tailored, comprehensive and client-centric financial solutions to individual and institutional clients, with increased focus on developing our digital capability.

Our distribution partnerships with banks, telecommunication companies, affinity groups, international brokers and other financial and non-financial participants enable us to improve access to financial services.

Our business clusters

Sanlam Life and Savings (SLS) offers retail and corporate life insurance and investment products in South Africa. The cluster provides clients with a comprehensive range of appropriate and competitive financial solutions, designed to facilitate long-term wealth creation and protection. SLS has strong market positions in its businesses and is well diversified across product and segment. The cluster is well positioned to further entrench its market presence to build a fortress position in South Africa.

Key strengths
SLS uses its advice and distribution capabilities to serve client needs from simple to complex insurance and savings products. SLS embraces partnerships and innovation to better meet client needs.

Key financial solutions

  • Funeral cover business and related services
  • Risk underwriting products and recurring premium savings solutions
  • Single premium life and linked investment savings plan (LISP) solutions
  • Employee benefits and health solutions

Sanlam Emerging Markets (SEM) constitutes Sanlam’s financial services offering in emerging markets outside South Africa, with the aim of ensuring sustainable delivery and growth across its various businesses and markets. The key focus of SEM is on building Sanlam’s Pan-African operations to create a Pan-African champion, and to strengthen and grow Sanlam’s operations outside of Africa. SEM believes in local partnerships and skills development to create sustainable businesses.

Key strengths
SEM leverages its expertise and experience to provide a wide range of support services and resources to its in-country operations, which in turn provide clients with innovative financial solutions. Additional capacity and technical expertise are sourced from other clusters as necessary.

Key financial solutions

  • Retail and group life insurance and related business
  • General insurance
  • Investment management
  • Secured and unsecured credit

Sanlam Investment Group (SIG) provides retail and institutional clients in South Africa and the United Kingdom with access to a comprehensive range of specialised investment management, credit and risk management expertise. SIG is a key part of the strategy to build a fortress position in South Africa.

Key strengths
SIG has successfully adapted its traditional investment management capabilities to serve investors’ needs for investment solutions that include passive and alternative investments. SIG’s performance history highlights the success it has achieved for its clients.

Key financial solutions

  • Investment management
  • Wealth management
  • International investments
  • Corporate credit
  • Debt and equity structuring

Santam provides a diversified range of general insurance products and services in Southern Africa and internationally to clients, ranging from individuals to commercial and specialist business owners and institutions. Sanlam and Santam continue to work collaboratively to strengthen their respective market positions.

Key Strengths
Santam is a 101-year-old business and the leading South African general insurer. The company has deep experience in underwriting general insurance risks from personal to corporate and commercial. Santam provides products and services through a network of over 3 600 intermediaries and direct channels.

Key Financial Solutions

  • Commercial and personal motor and property insurance
  • Specialist lines of insurance
  • Reinsurance

Sanlam's global footprint

  • Developed Markets
  • Emerging markets indirect presence
  • Emerging Markets

We are a responsible business

We are committed to empowering generations to be financially confident, secure and prosperous. We achieve this in a sustainable manner by creating shared value for our stakeholders.


Black Empowerment (BEE)

Sanlam understands that economic transformation is a national economic priority, and black economic empowerment (BEE) is a corporate responsibility that the Group takes very seriously.


Sanlam Foundation

The Sanlam Foundation is the embodiment of Sanlam’s deep concern for the socio-economic and environmental challenges that threaten the sustainability of the environment.



At Sanlam we strive to create lasting value that protects our environment, uplifts communities and empowers individuals to live their best lives possible.



The Sanlam Board recognises Sanlam’s responsibility to conduct its affairs ethically, transparently, with accountability, fairly and in a socially responsible way.


Sanlam awards

Best Financial Reporting

The Investment Analysts Society of Southern Africa (IAS) has awarded Sanlam with: Communications and Financial Reporting for the Insurance Sector and Best Presentation to the Society 2019.

Sanlam Group

Sanlam was awarded the Top Employer award by The Top Employers Institute for six years running – 2015 to 2020.

Sanlam Cape Town Marathon

Achieved IAAF Gold Label status in 2017 and 2018; Participation Event of the Year at 2018 Sports Industry Awards; Association of International Marathons and Distance Races (AIMS) Green Award and certificate from the Climate Neutral Group in 2017.

Sanlam Corporate

Sanlam Corporate was voted Employee Benefits Product Supplier of the Year at the 2015, 2017 and 2018 Financial Intermediaries Association of Southern Africa (FIA) Awards.

Sanlam UK

Craig Veysey, Lead Manager: Sanlam Strategic Bond Fund, won in Strategic Bond category and Mike Pinggera, Lead Manager: Sanlam Multi-Strategy Fund in Absolute Return-Multi Asset category.

Sanlam Reality

Sanlam Reality was named SA’s top loyalty programme in the insurance sector in a random survey based on the South African Customer Satisfaction Index (SAcsi) model.

Sanlam Group

Sanlam portfolio managers have won awards for being top performers in their fund categories in the 2016, 2017 and 2018 Raging Bull Awards.

Our history

Founded in 1918, Sanlam has a rich heritage. The Group has over the years evolved from a traditional insurer to a diversified financial service provider with both local and international footprints.

Sanlam Life Insurance is a licensed financial service provider.
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